The Versatility of Czech Wines (and why they are favored by the trade)

Believe it or not, this journey of bringing Czech wines to the US has seen more than its share of challenges (I know, shocker!). We are thankful for and appreciative of our partners in the trade who have led the way in introducing these wines to their customers. As we continue to build our partner network, and by that the number of customers in the trade, we want to ensure partners have the support they need to make these wines wildly successful for them. It’s not enough to just have brilliant wines. They need to help drive business. 

Czech wines are increasingly favored by those in the trade.

As such, we partnered with the Embassy of the Czech Republic to put on a virtual event with the team at Vinexpo - one of the largest American shows for the wine trade - to bring more information to those in the trade on how these wines can help them drive business and compete in this ever-changing market.

During the event, hosted by the one-and-only Arielle DeSoucey of Civil Wines, we shared clear and specific reasons why Czech wines are winning the hearts of those in the trade. And not just for being brilliant alone. They are bringing in new business, making food pairings easy, and surprising and delighting customers across America. 

So what are you waiting for? If you didn’t join us live, grab a glass (or two) and watch the recording. We’ve included it on a dedicated landing page that also provides additional resources on Czech wine versatility and tips for the trade - like a suggested pairing list and a Czech wine cheatsheet. 

As always, we’d love to hear what you think! Are you offering Czech wines by the glass? On your bottle list? In your shop? Let us know!